Santa Rosa Beach · Building Market Report
Highland Parks
Every number a buyer, seller, or investor needs on one building: live inventory, closed-sale history, rental benchmarks, and the neighborhood around it - refreshed monthly from MLS and market data.
Inventory updated daily · Sale statistics updated September 22, 2026 · Next statistics update early October 2026
How the building is trading
15 units closed at Highland Parks in the trailing 12 months at a median of $1,000,000, with a 97.0% median list-to-sale ratio. On the active side, 11 of 13 listings sit below original list price, and standing inventory works out to 10.4 months of supply at the current sales pace.
Elevation is the variable no listing sheet here carries, and it is what separates two otherwise identical addresses. The ground climbs from about 31 feet above sea level at the low corner of this plat to about 55 at the high one, and the flood map follows the slope. Read against whole parcel outlines rather than a point inside each, six lots on Emerald Beach Circle and Emerald Beach Way hold Zone A ground while the rest of the plat maps as Zone X. Two houses of the same size and the same year can therefore sit on opposite sides of an insurance question, and a plat wide figure conceals precisely that. Pull the designation for the exact parcel before treating any address as a comparable. Sort next by completion year rather than by street, since the roll runs 2011 to 2024 with 127 of the 164 finished houses landing between 2015 and 2019, which leaves anything from either end of that span as the odd one out in its own set. Heated area averages about 2,538 square feet across the plat, so floor area does less of the sorting work here than most buyers expect.
Year-over-year figures compare the 12 complete calendar months from September 2025 through August 2026 with the 12 before them. That window can differ from the trailing totals above, which run day-precise through September 22, 2026 rather than by whole calendar months.
| Period | Value |
|---|---|
| 2021 | $1.05M |
| 2022 | $1.38M |
| 2023 | $1.18M |
| 2024 | $1.13M |
| 2025 | $978K |
| 2026 YTD | $950K |
| Period | Value |
|---|---|
| 2021 | $490 |
| 2022 | $576 |
| 2023 | $580 |
| 2024 | $509 |
| 2025 | $449 |
| 2026 YTD | $470 |
| Period | Value |
|---|---|
| Sep 24 | 0 |
| Oct 24 | 0 |
| Nov 24 | 5 |
| Dec 24 | 0 |
| Jan 25 | 1 |
| Feb 25 | 0 |
| Mar 25 | 1 |
| Apr 25 | 1 |
| May 25 | 0 |
| Jun 25 | 2 |
| Jul 25 | 1 |
| Aug 25 | 1 |
| Sep 25 | 1 |
| Oct 25 | 2 |
| Nov 25 | 2 |
| Dec 25 | 0 |
| Jan 26 | 2 |
| Feb 26 | 2 |
| Mar 26 | 2 |
| Apr 26 | 2 |
| May 26 | 1 |
| Jun 26 | 0 |
| Jul 26 | 1 |
| Aug 26 | 1 |
The monthly charts cover the 24 complete calendar months from September 2024 through August 2026, and a month with no closings is a zero bar rather than a gap. Their last 12 months are the window the year-over-year figures compare.
Based on information from ECAR for the period September 23, 2021 through September 22, 2026.
From the active file
13 units are on the market at Highland Parks today - a sample of the current file:
$1,000,000
93 Gulfview Circle
Santa Rosa Beach, FL 32459
$999,000
368 Gulfview Circle
Santa Rosa Beach, FL 32459
$999,999
442 Gulfview Circle
Santa Rosa Beach, FL 32459
$1,140,000
301 Gulfview Circle
Santa Rosa Beach, FL 32459
$870,000
85 Emerald Beach Way
Santa Rosa Beach, FL 32459
$1,049,000
251 Gulfview Circle
Santa Rosa Beach, FL 32459
The short-term rental badge above is not a permission of record. It reflects the MLS short-term-rental field where a listing discloses one, and otherwise where the home sits. Confirm the association's current rules and the local registration requirement before relying on it.
The investor file
| Typical acquisition (median, 12 mo) | $1,000,000 |
|---|---|
| Middle-half range (25th-75th pct, 28 priced sales / 24 mo) | $850,000 - $1,155,000 |
| Median price, 2021 to 2026 | -9.1% ($1,045,000 to $950,000) |
| Average sale price (12 mo) | $1,024,167 |
| Sales volume, trailing 12 months | $15,362,500 |
| Sale price range, trailing 12 months | $825,000 - $1,260,000 |
| Bedrooms | Active | Sold (12 mo) | Median Sale Price |
|---|---|---|---|
| 2 BR | 1 | 0 | Sample too small |
| 3 BR | 3 | 3 | $855,000 |
| 4 BR | 8 | 12 | $1,112,500 |
| 5 BR | 1 | 0 | Sample too small |
Based on information from ECAR for the period September 23, 2021 through September 22, 2026.
What similar rentals earn nearby
$453/night
Average Daily Rate
Trailing 12 months, average across 30A condos, 3-5 bedrooms
54%
Occupancy
Guest, owner and held nights over calendar nights, across 30A condos, 3-5 bedrooms
62 nights
Owner Use
Owner and maintenance nights per rental, trailing 12 months, across 30A condos, 3-5 bedrooms
$181 to $614
Monthly Rate Range
Average nightly rate by month, lowest in January, highest in July
671
Rentals Tracked
Units in 30A condos, 3-5 bedrooms
6 nights
Average Stay
81 days
Booking Window
Average lead time before arrival
Market data by Key Data · 671 similar rentals tracked (30A condos, 3-5 bedrooms) · Sep 2025 to Aug 2026
Market statistics reflect the trailing performance of similar rental properties in this market, not this specific property, and are opinions of potential performance, not a guarantee of income. Performance varies with management, seasonality, and personal use. Verify rental eligibility and all figures independently.
The rental analysis is for signed-in readers
We publish each home's rental analysis on the signed-in side of the site, not on the open page. With a free account you will find, on the individual listings here that qualify, how rentals similar to that home perform: the average daily rate, occupancy, typical stay and booking window. The segment's daily rate, occupancy and tracked-rental count stay public on this page.
Sign in or create a free accountWhat decides whether a unit here can be rented
These are benchmarks for a segment of comparable rentals, not a finding about Highland Parks. What a unit here may actually do is set by documents, and there are three of them. The recorded declaration sets any minimum lease term. The association's current rules can add stay-length minimums, rental caps, or owner-occupancy requirements the local code does not impose, and a board can change them after a purchase. The city or county that governs this address runs its own short-term-rental registration requirements over both. Request all three in their current form from the association and the local government during diligence, before purchasing with rental income in mind.
Rental rules on the MLS today: 13 of 13 active listings disclose“Short Term Rental - Allowed”. Always verify the association's current policy.
The neighborhood: The Retreat
Highland Parks sits in or beside The Retreat Census neighborhood - the area figures below describe that neighborhood, not this building alone.
Neighborhood Data
The Retreat at a Glance
309
Properties
$896K
Median Home Value
73%
Second Homes / Seasonal
Source: LiveBy, via the U.S. Census Bureau American Community Survey 2023. Figures are area estimates for general market context.
Demographic information is provided for general informational purposes only and must not be used to make housing decisions on the basis of race, color, religion, sex, familial status, national origin, disability, or any other protected class. Dream Destin Realty supports the Fair Housing Act and equal-opportunity housing.
Reading this file
Where do these numbers come from?
Sale and inventory statistics are computed from ECAR MLS data by Dream Destin Realty and refreshed on a 30-day cycle. Based on information from ECAR for the period September 23, 2021 through September 22, 2026. Rental benchmarks are market-segment aggregates from Key Data - never figures for a specific unit. Neighborhood figures are LiveBy area estimates built on the U.S. Census American Community Survey.
Why is there no list of individual sold units?
15 units closed at Highland Parks in the trailing 12 months, from $825,000 to $1,260,000. MLS rules do not allow individual sold listings to be displayed publicly, so this page shows building-level statistics only - ask us for the unit-by-unitsold report and we'll walk you through it.
How are thin samples handled?
Any figure computed from fewer than three sales is withheld rather than published - a one-sale “median” is just that sale's price. Counts always show; prices earn their way onto the page.
Thinking about buying or selling at Highland Parks?
We track this building's sales and fees every month, and keep its rental rules on file - get the full picture before you commit.
- MLS market data (ECAR) - updated September 21, 2026
- Vacation-rental market data (Key Data) - updated September 21, 2026
- Neighborhood data (LiveBy / U.S. Census ACS) - updated September 21, 2026
Sale and inventory statistics are computed from ECAR MLS data by Dream Destin Realty.
Market statistics on this page are provided for informational purposes only. Information is deemed reliable but not guaranteed, and figures are not a guarantee of future market performance. Rental-income benchmarks are not a guarantee of future performance, so verify independently every time. These figures are not tax, legal, or investment advice; consult the appropriate licensed professional before making a financial decision. Data as of September 22, 2026.
Sources
- Florida Department of Revenue statewide cadastral: the Highland Parks plat (accessed August 21, 2026)
- USGS 3DEP elevation point query service, Highland Parks and the beach road (accessed August 21, 2026)
- Walton County zoning and height limits, adopted Ordinance 2018-29 (accessed August 21, 2026)
- Walton County special flood hazard areas across the Highland Parks plat (accessed August 23, 2026)
- Walton County adopted neighborhood plan overlay areas (accessed August 21, 2026)
- Florida Managed Areas boundaries, Walton County planning GIS (accessed August 21, 2026)
- Short-Term Vacation Rental Registration Program, Walton County (accessed August 21, 2026)